Over the past year, these airline teams have worked together with travel agencies to create a mutually beneficial, win/win NDC incentive program. To encourage NDC adoption, this airline took a fresh approach that compensates travel agencies for each flight segment booked using an approved NDC connection.

“They are at the forefront of this. Their strategy has been right from the onset. They want to collaborate and build this together.” – FROSCH Travel

With more than 20 years of experience in the travel industry, Robbi’s extensive expertise, collaborative spirit and inclusive leadership have created an enduring impact on the global air travel community. Robbi has been an active and engaged contributor to TravelConnect, the Debit Memo Working Group and other key industry groups.

“As a member of the DMWG, he is a champion for travel agencies, dedicated to finding solutions that create significant opportunities — not only for his fellow agents, but for the entire value chain. His leadership efforts have helped the group create attainable, big-picture goals that benefit the entire industry.” – Paige Blunt, ARC

For decades, Dave Hilfman has exemplified unifying leadership in the air travel community, creating strong business relationships and accelerating global progress. An industry icon, Dave is renowned for his customer focus and collaborative approach to problem-solving. ARC is proud to name Dave Hilfman as the inaugural winner of the ARC President's Award.